• Senior Copywriter

    Job Locations US-VA-Chantilly
    ID
    2018-1208
    Company Name
    Intersections Inc. / Corporate
    Category
    Marketing
  • Overview

    IDG_Logo_Black_sm


     


    A division of Intersections Inc., Identity Guard is a leading provider of identity risk management, privacy protection and other subscription based services for consumers. Our core services monitor personal information for our consumers, aggregate it into digestible, consumer-friendly reports and alerts, and provide personalized education and support to help our customers understand their information and take the actions they deem appropriate. Since its business was founded in 1996, Intersections has helped protect the identities of more than 47 million consumers.


     


    The senior copywriter will be responsible for developing compelling and engaging advertising and marketing materials across a range of marketing channels, including video, print, direct mail, e-mail, social media, and web sites. The senior copywriter will contribute to establishing and maintaining a consistent brand voice for a range of Identity Guard solutions targeted at consumers and businesses.

    Responsibilities


    • Develop a thorough understanding of our solutions -- product features and benefits -- and craft stories and language that encourage audience engagement.

    • Use research, data, results and existing insights to understand and connect with the target audience to create curiosity and drive measurable behavior: positive action.

    • Represent Identity Guard in the appropriate context as we create marketing for partner brands.

    • Work with Art Directors, Designers, UX Designers and others to develop creative concepts and implementation of assigned jobs.

    • Work closely and cooperatively with Identity Guard teams from other business areas, including sales, legal, partner solutions and product development.

    • Attend and help facilitate both input and creative review meetings.

    • Receive critical and constructive feedback on work and edit accordingly.

    • Self-manage assignments via Jira and other online tools

    • Collaborate with Art Director, Designer, Creative Director and Chief Marketing Officer to execute tactics, programs and campaign.


     


     

    Qualifications

    Required skills



    • Proven skills in the areas of concept development as well as copywriting.

    • The ability to be a fresh thinker who embraces challenges and finds new ways to describe what may be either familiar or difficult to understand.

    • Is self-motivated with a positive attitude and strong communications skills.

    • Does not shrink under pressure or deadlines.


    Qualifications



    • Bachelor’s degree in Marketing or a related field.

    • 8 or more years of relevant experience in copywriting role, preferably at an advertising agency or marketing communications firm.

    • Exceptional writing and editing skills, as well as the ability to adopt the style, tone, and voice of our business' various types of content.

    • Self-starter with ability to hit deadlines, work independently, multi-task and thrive under pressure in a fast-paced environment.


     


     


    Intersections and its subsidiaries participate in E-Verify.  Click here to learn more about this program.


     


    EOE M/F/D/V

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